We want to leverage Advanced AI to Measure Impact: Gagandeep Bhullar

We want to leverage Advanced AI to Measure Impact: Gagandeep Bhullar

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Last week, SuperHumanRace, a technology company that specializes in data platforms at the nexus of finance and climate, and CREDAI Maharashtra signed an MOU to jointly create and implement regional emissions inventories for the real estate market in the state. In an exclusive interview with Sonal Desai, Gagandeep Bhullar, Founder & CEO, SuperHumanRace, speaks about the company’s plans to leverage advanced AI to capture nuanced impact of
energy use

What are regional emissions inventories?

Regional emissions inventories are datasets that quantify greenhouse gas (GHG) emissions for a specific geographic area, breaking them down by sectors such as energy, transportation, manufacturing, and real estate.

These inventories help identify emission hotspots, track progress against reduction targets, and design region-specific mitigation strategies.

At SuperHumanRace, we aim to make these inventories more dynamic, leveraging real-time data and advanced AI to capture the nuanced impact of energy use, construction materials, and operational efficiencies in regions.

When we mention real estate, many experts talk about Scope-3 and now Scope-4 emissions. But this involves the entire value chain. How do you plan to integrate the industry (real estate and the allied segments)?

Scope-3 emissions, encompassing the entire supply chain, and Scope-4 emissions, focusing on avoided emissions, represent the real estate industry’s largest climate impact.

Integrating the value chain starts with data—capturing emissions from material suppliers (e.g., steel, cement, glass) to operational emissions during building use.

SuperHumanRace facilitates integration by:

  • Capturing dynamic emission factors for each value chain partner, reflecting their real-time energy consumption and technology adoption.
  • Enabling transparency through collaborative dashboards for real estate companies, contractors, and suppliers to track their collective impact.
  • Creating incentives by aligning the industry with carbon pricing and green certifications, encouraging suppliers to adopt cleaner technologies.
    By building bridges across these stakeholders, we aim to simplify collaboration and amplify collective impact.

You have mentioned the importance of technology, and SuperHumanRace does provide the tech platform. Is your platform tech-agnostic and interoperable?

Yes, our platform is both tech-agnostic and interoperable. It seamlessly integrates with existing enterprise systems such as ERP, CRM, or IoT devices, ensuring minimal disruption. Our APIs enable data exchange across platforms, whether it’s for real-time energy monitoring or integrating third-party sustainability tools.

This adaptability ensures that businesses can leverage their current technology stack while scaling up with our platform, making adoption smoother and more efficient.

Can you explain in brief the process from capturing the information to mapping the information and outcomes?

The process involves five key stages:

  • Data capture: Collect data from multiple sources, such as IoT devices, supplier disclosures, energy bills, and transport logs, ensuring real-time inputs wherever possible.
  • Normalization: Standardize the data using industry benchmarks and methodologies like GHG Protocol and ISO standards to ensure accuracy and comparability.
  • Dynamic mapping: Utilize AI algorithms to map emissions across Scope 1, 2, and 3, and overlay this with dynamic factors like energy poverty and technology adoption rates.
  • Analytics & insights: Generate actionable insights, including emission hotspots, potential savings, and opportunities for green certification or carbon credits.
  • Outcome delivery: Provide dashboards, reports, and predictive tools for decision-making, helping companies track progress and prioritize interventions.

Are you running any PoCs for the platform? Can you provide a few examples of how the platform has helped these real estate companies to reduce carbon emissions?

Yes, we are running several proofs of concept (PoCs) with real estate developers and allied sectors. Examples include:

  • Dynamic emissions for supply chains: We have partnered with developers from Maharashtra to map emissions from over 2,000 suppliers across steel, cement, and glass, enabling targeted interventions to lower carbon intensity.
  • Energy optimization in operations: Collaborated with a commercial real estate firm to track energy usage in real time across 50+ buildings, identifying efficiencies that have reduced Scope-2 emissions by 18% annually.
  • Lifecycle emission management: Supporting a developer to integrate lifecycle analysis for new projects, helping them achieve green certifications and align with upcoming regulatory requirements (incl. impact to profit from global regulatory shifts like CBAM).

    These PoCs highlight how data-driven insights translate into measurable emission reductions and financial benefits, empowering businesses to lead in sustainability.

How do you plan to address the market? What are the three to five mid- to long-term GTM strategies?

Our go-to-market (GTM) strategy is built around creating measurable impact for real estate developers and their ecosystems:

  • Strategic partnerships: Collaborate with real estate leaders, government bodies, and sustainability-focused organizations to drive adoption at scale.
  • Demonstrating ROI: Showcase how emission reductions translate into tangible financial benefits, such as cost savings, better valuations, and eligibility for green financing.
  • Technology-driven solutions: Position our dynamic emissions platform as an enabler of compliance with emerging regulations, such as carbon markets and extended producer responsibilities.
  • Thought leadership: Publish insights, whitepapers, and success stories to educate the industry and influence policy.
  • Geo expansion: Expand regionally, beginning with carbon-intensive hubs, and replicate successful implementations globally.
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