In its sustainability push, Nestlé aims for 95% recyclable plastic packaging by 2025. The company claims to have reduced plastic use by 90 percent in vital proteins.
Additionally, it has introduced high-barrier paper refill packs, cutting packaging weight by 97% for sustainable coffee packs for Nescafé.
Vital Proteins’ New Look
Nestlé has introduced paperboard canisters for its Vital Proteins brand in the United States. These canisters have been created at the R&D center in Bridgewater, New Jersey, with external partners. They have a unique coverlid that is sustainable and leak-proof, making them perfect for regular use.
Sustainable Coffee Packaging
Nestlé has introduced a high-barrier paper refill pack for Nescafé in the UK, reducing packaging weight by 97%.
This paper packaging complies with Nestlé’s sustainability objectives because it can be recycled in local paper waste streams. Furthering the company’s environmental efforts, the Nescafé Cappuccino line in Europe now comes in a fully recyclable paper-body can, the company said.
Additionally, Nestlé’s global R&D network is working alongside external partners and suppliers to develop the next generation of high-barrier paper packaging solutions across product categories.
Gerhard Niederreiter, Head, the Institute of Packaging Sciences, Nestlé’, said, “When developing paper packaging, we consider each product’s sensitivity to external elements such as oxygen, temperature, and moisture. Starting with less sensitive products, Nestlé’s paper packaging journey started in confectionery, including Smarties and KitKat, and is now advancing to product categories such as coffee which require higher barrier protection.”
Nestlé’s initiatives extend across multiple product categories, leveraging its extensive R&D network to innovate sustainable packaging solutions. “Coffee is particularly sensitive to oxygen and humidity,” said Axel Touzet, Head, the Coffee Business Unit, Nestlé. “Redesigning packaging for this category requires additional efforts to ensure product freshness and quality with science-based and sustainable solutions.”
